“KONE the Finish elevator company, will release a range of elevator offerings during 2009 which will reduce energy consumption by 30%, compared to its current volume models, with a target of 50% energy consumption cutback in its elevator offering by the year 2010.
'Buildings account for approximately 40% of the world’s energy needs and elevators can account for up to 10% of a building’s energy consumption,' says Jussi Oijala, SVP, KONE Technology. 'Based on this, we see great potential to further reduce the impact of buildings on the environment by offering innovative and energy-efficient solutions to the market.'”
now this is what i’m talking about. the greatest, most effectual innovations in the way we use energy will come from those who pay attention to where we already use energy & helping us use it better without us even really noticing. now, that’s not to say i think we should expect that we not change our behavior; indeed, that’s foundational to living better. i mean that innovation will enable us to do what we’re already doing and more without affecting the quality of the accomplishment. furthermore, more efficient elevators, roads, and buildings (in a word, infrastructure) benefit those who do not actively choose to live an environmentally-friendly lifestyle as well as those who do. effectively, there is no difference in the way one uses such technology.